There's many ways to sell to first time buyers in today’s property market. The most powerful way to sell is by implementing social media as your marketing tool. Many people in the 18 to 30 bracket are active on social media, don’t be afraid to stand out and utilise every platform to attract them. Think … Continue reading Attracting those first time buyers
Chatting, aka networking, is a key aspect of growing and developing yourself as an agent in today’s competitive market. Chatting can take place in many forms whether this be at a seminar, on social media in a meeting. Think about organising a breakfast meeting where you invite industry specialists and landlords to discuss a particular … Continue reading How Are You Networking?
I wanted to explore why some agents fail, some subsist and others truly excel. I thought that this would inevitably end up with innovative management, using intellectual techniques combined with process and best practice, but have in fact found something quite different to be true. Our most successful clients and by successful I am not … Continue reading Where’s Your Sweet Spot?
What affects the decision of a seller to instruct you as an agent? We felt that if we could achieve a technological symbiosis with this question then we could naturally demonstrate an ability to gain more listings. To this end we undertook research with some of our key client accounts to crystallise the factors taken … Continue reading Inside The Mind Of A Seller